Tagged universal pictures

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Universal’s Dark Universe Franchise Off to Ominous Start with Cruise’s The Mummy

  ‘Tis the season of franchise building projects, mega collection of intricately profitable parts building into a solid narrative whole, resulting in not only mountains of box office cash, but also a guaranteed loyal following of action-hungry viewers to boot. The Disney/Marvel powerhouse took an early lead with this starting in 2008 with¬†Iron Man,¬†followed by…